Laundry App

Love 2 Laundry App

The Brief

In a world where busy lifestyles dominate, individuals often struggle to find time for even the most basic necessities, including laundry and dry cleaning.

Enter Love 2 Laundry. Following the remarkable success of the online laundry portal we built for them and a thorough analysis of data from their marketing channels, we discovered that over 95% of their customers accessed their services through the mobile website.

This insight led us to the task of developing a native iPhone and Android app for Love 2 Laundry. These apps empower users to effortlessly schedule the collection, cleaning, and doorstep delivery of their laundry items, effectively saving them hours of hassle.

Simultaneously, the introduction of these apps allows Love 2 Laundry to explore new opportunities and boost their revenues in over 6 countries world wide.

Sector

On Demand

Location

United Kingdom

Love 2 Laundry Website Screenshots

What We Believe Do It With Passion Or Not All

Love 2 Laundry App Mockups

Our Approach

As we built Love 2 Laundry a bespoke Larval web application, we needed to build two API's that seamlessly needed to integrate and communicate with the native iPhone and Android apps we had to design and build for them.

Custom features and functionalities tailored to Love 2 Laundry's goals and meeting end-user's demands needed to be incorporated in this app development project.

As we have extensive expertise in this on demand sector, we helped take Love 2 Laundry's business on mobile so they could reap the benefits of the smartphone revolution.

A multi channel marketing strategy was put together, multiple google performance max campaigns, which included custom intent campaigns to drive app downloads and a YouTube marketing strategy that was rolled in 6 countries, was put together to help achieve the objectives for Love 2 Laundry.

Deliverables

Native iPhone App Development

Native iPhone App Development

Native Android App Development

Native Android App Development

API Development

API Development

API Integration

API Integration

UI Design

UI Design

UX Design

UX Design

Love 2 Laundry App Screens

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We Believe That Your Objectives Should be Our Priorities:

With a modest budget of £15k a month, split between Adwords, YouTube and Bing over a 3 month period we generated the below results:

App Downloads+298,500

App Downloads

Conversion Rate+372%

Conversion Rate

Cost Per Lead-82%

Cost Per Lead

Direct Brand Searches+67%

Direct Brand Searches

Love 2 Laundry Performance Statistics

We Believe That We're An Extension of Our Client's Team

InnovateUnity stands out as an agency that truly understands the intricacies of branding, web development, app development and online marketing. Through our collaboration on several projects, it's evident that the InnovateUnity team possesses unparalleled expertise, consistently delivering positive results for each task.

I wholeheartedly recommend InnovateUnity to anyone seeking an agency to enhance their online presence, boost traffic, and drive sales.

Nadeem Abbas

Managing Director, Love 2 Laundry

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Background

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